From the category archives:

Business Planning

Yesterday, Patch (the hyper local news publisher funded by America Online) launched a Westwood, Massachusetts site–the 11th town so far in Massachusetts. I met the editor and am impressed that they are making an effort to cover the news in this town of 15,000–potentially filling the void left when the Daily News Transcript stopped being [...]

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As I formalized the business organization for Dave Atkins Media, Inc., I learned a few things I am going to share here–sort of a corollary to my popular post on What I’ve Learned about Unemployment in Massachusetts. But First Things First Until you are seriously committed to starting a business, you don’t need to do [...]

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Last Friday night, I attended an unconventional book-signing/networking party in Boston that brought together Gary Vaynerchuk, Jeff Cutler, and Mike Langford along with the usual suspects of the Boston social media scene. I picked up a copy of Gary’s book and then–because I missed the earlier train home, had an hour and a half to [...]

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Yesterday’s Social Media Jungle in Boston was full of great discussion and ideas. One discussion leader, Justin Levy, advocated the need to stop talking about social media and start doing. But many of us are trying to figure out how to help others who aren’t ready to “do” yet. Justin has used social media to [...]

11 comments

A la Carte

by Dave Atkins on December 11, 2008

in Business Planning,Personal Brand

I can plan, but I can also do. I posted my approach to strategy consulting a while ago, but then I realized, anyone can say that stuff. Listen to the client, help them. How hard is that? But I thought it might be useful to list some specific things I can do…things that presume a [...]

29 comments

Business Cards

by Dave Atkins on December 11, 2008

in Business Planning,Work/Life

So, if you find typos…don’t even tell me. I have standardized my online identity around “daveatkins” but I need something to hand people when I meet them. So here we go: The backside of the card is simple and to the point: So, I’m banking on twitter to be around for at least 250 cards… [...]

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The first rule of internet business is to find someone else who has done something similar to what you want to do and copy it. That’s because success is in the execution, not the idea. Many people have great ideas, but the truly great idea is figuring out how to make it work. As I [...]

6 comments

Bizplan: Categorical Passion

by Dave Atkins on July 23, 2008

in Business Planning

Great writing is fueled by passion. It’s not just about organizing content and resources so they can be found; I believe the essence of connecting with people is to find the core emotional themes that matter–to identify what makes the content not only relevant and interesting, but necessary from a writer’s perspective. We must identify [...]

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Bizplan: First Five Minutes

by Dave Atkins on July 18, 2008

in Business Planning

I want 5 minutes of your day. As I think about the content behind this resource for creative and innovative living, I realize my blog currently asks a lot from its readers. I’m verbose, and, as a consumer, I would not have the patience to regularly read DaveWrites. Cool People Care is based on the [...]

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Blog experts say not to post things like “what you do want me to blog about?” because it’s gutless and demonstrates you don’t have a clue what you’re writing about. Well, I’m going to go one step further than that and start a thread here on what could be a business plan for this site. [...]

6 comments